The Client Chronicles: Martin Mangan, General Manager of Carton House

“I want us to be the most desirable employer in this industry and we are already gaining traction. The Pudding is helping us to do that.” In the latest instalment of The Client Chronicles, we sat down with Martin Mangan, the General Manager of Carton House, A Fairmont Managed Hotel.  Carton House has been a … Continued

The Client Chronicles: Gerry Higgans, Global CEO of Antaris

“We needed strategy expertise, branding expertise, website expertise and social media expertise. We needed a company that could give us a wide scope of knowledge and had all of those excellent capabilities and The Pudding did.” In this instalment of The Client Chronicles, we chatted to Gerry Higgins, CEO of Antaris.  Here Gerry tells us … Continued

The benefits of utilising an integrated marketing agency 

Considering utilising an integrated marketing agency? Here are all the benefits.  Marketing is defined as the activity or business of promoting and selling products or services, including marketing research and advertising. It can come in many forms and in today’s world, these devices include graphic design, social media, photography, video, strategy, communications and more.  All … Continued

The Client Chronicles: Dr James Ring, Global CEO of Ingenium 

“The Pudding has the expertise, the knowledge and the credibility.” – Dr James Ring, Global CEO of Ingenium  In the latest instalment of The Client Chronicles, we sat down with Dr James Ring, Global CEO of Ingenium, a training and consultancy company with offices in Limerick, Australia and the United States.  A new client of … Continued

These are the key steps to brand development success

Great, you have a brand, but what are the next steps? How do you achieve some wins? Here is how to create a successful brand development strategy. Brand development is the process of identifying and creating an enterprise’s image, products and services. This helps to differentiate it from competitors.   The developmental aspect includes aligning … Continued

The Client Chronicles: Selina Murphy, Carton House 

“I have said this many times, but The Pudding just gets us. Immediately, we had a feeling of confidence and safety. We told them what we wanted to achieve, and The Pudding delivered.” In this instalment of The Client Chronicles, we chat with Selina Murphy, Director of Talent and Culture at Carton House, a Fairmont … Continued

How to become a winning brand in 2023

Having a winning brand identity is crucial for all businesses in 2023.  Intelligent branding sets you apart from competitors, shows personality and helps to create a long-lasting relationship with your customers.  It puts a face to your work. Such comprehensive marketing builds a persona and presents your brand values clearly.  However, in a saturated online … Continued

The Client Chronicles: David Wallace, Hibernia

“Our brand now reflects who we are in terms of our purpose, who we are as people and who we are as a company. Without The Pudding, we would be nowhere near our current level of branding, culture, or identity. It has been momentous for Hibernia.” – David Wallace, Director of Strategy & Operations at … Continued

The Client Chronicles: Paul O’Kelly, Mylyn

“If you are ready to step into the spaces you need to in order to get the results you want… I think absolutely yes – work with The Pudding. It is a learning experience that delivers exceptional, immediate and strategic outcomes.” – Paul O’Kelly, Founder of Mylyn & client of The Pudding.  Today we caught … Continued

The Client Chronicles: Gina Halpin, Youth Work Ireland

“The Pudding are just amazing – they got it straight away and they listened to us. Sometimes the act of listening may not be there but the constant communication enabled us to build our relationship with The Pudding and become more comfortable with each other, ensuring that the partnership was successful. We will definitely work … Continued