As 2017 begins, we look forward to the new year and the direction in which design is heading. One thing that is always certain in the world of design is that there is never a dull moment.
Trends are always emerging, coming and going and trying to keep up with all of these changes can be a tough job.
It is important to remember, that despite the fact that design trends vary from year to year the basic thinking behind logo design never changes.
Logos are not only a name or image, they are created to leave an everlasting impression on customers and most importantly convey the message of the brand.
Looking at research conducted by top logo designers around the world, here are some trends that are forecast to be the base of logo designing in the year 2017:
Your logo is the most significant visual part of your brand, so remember the above strategic guidelines for logo design this 2017.
Arlene McLaughlin, Junior Designer, The Pudding