A conversation on the difference between brand versus reputation, the ones who are doing it right, and key learnings from 20+ years of experience Paul O’Kelly is an Irish strategic consultant and business advisor. First starting out with a career in education and Irish sports, Paul went on to build successful brands and enduring businesses, … Continued
In conversation with Gillian Horan, CEO and Founder of The Pudding. ‘Throwing the rule book out the window’, a conversation on imposter syndrome, doing things differently and purpose-washing. With a research Masters in Branding and an altMBA, Gillian Horan first worked in the fields of academia and education before launching The Pudding in 2014. Today, … Continued
Are you ready for 2018? Are you clear on your brand objectives for the next 12 months? We put our senior team to the test by asking them for their top planning tips for 2018! If they only had one piece of advice for clients across the areas of strategy, creative and activation, what would … Continued