IHF Webinar: What We Learned

For any of you who missed our webinar in association with the Irish Hotels Federation last week, we’ve collated some of our key takeaways here. Read on and learn how any brand in the hospitality industry can respond effectively to the pandemic and plan for the future It’s clear that the hospitality industry is facing … Continued

Why Strong Brands Survive and Thrive After a Downturn

As we deal with the coronavirus pandemic and its threat to the health and wellbeing of people all over the world, the shadow of another crisis looms large. Dovetailing with the pandemic is the threat of an economic downturn precipitated by the pause in economic activity, mass unemployment and supply chain disruption wrought by the … Continued

Financial Services: Brand Spotlight

As the coronavirus pandemic continues to impact human health around the world, its effect is also being felt in economic terms. With many people suddenly unemployed or unable to work, and normal spending habits disrupted, we are set for a new financial downturn. At a time like this, financial services companies have had to adapt … Continued

Technology: Brand Spotlight

As we begin working from home en masse, moving our education systems onto online platforms and doing even more shopping online, technology is one of the crucial sectors that continues to empower economies and society worldwide during this pandemic. How technology organisations are responding varies across the board depending on the maturity of their existing … Continued

Pharmaceutical: Brand Spotlight

As the COVID-19 pandemic continues to cause disruption around the world, pharma is one industry where healthcare and business interests intersect. As anxiety increases over the supply of medicines and people wait for a vaccine, all ears are attuned to the pharma sector. The response shows a sector rising to the challenge of COVID-19.  Clinical … Continued

Managing your brand communications through Covid-19

How to join the conversation As people the world over scramble to adapt to ‘the new normal’, there are a number of challenges for businesses. Many companies have changed their working processes, supply chains and deliver service models overnight. No less challenging is the prospect of managing your brand in a time of crisis. How … Continued

Hospitality and Leisure: Brand Spotlight

As flights are grounded, venues are shut and people are told to stay indoors, the hospitality and leisure sector is one of the hardest hit by the ongoing crisis. The key for many businesses in related industries: hotels, restaurants, venues and other tourism activities, will be to weather this difficult period while maintaining ties with … Continued

The Business Impact Of Your Employer Brand

With the war for talent more real than ever before, our upcoming Breakfast Briefing will look at the positive business impact of a strong employer brand in this competitive labour market. This event will focus on building a strong employer brand that attracts and retains top talent which will ultimately drive business growth.  This event … Continued

Increase the Financial Value of your Corporate Brand

Join us and key industry leaders at our business breakfast to discuss how you can increase the financial value of your corporate brand. This event will be of particular interest to senior executives keen to measure and leverage their corporate brand to drive growth. Our speakers and panellists will share their corporate perspectives and Board … Continued