How to become a winning brand in 2023

Having a winning brand identity is crucial for all businesses in 2023.  Intelligent branding sets you apart from competitors, shows personality and helps to create a long-lasting relationship with your customers.  It puts a face to your work. Such comprehensive marketing builds a persona and presents your brand values clearly.  However, in a saturated online … Continued

The Client Chronicles: John Martin, Hibernia

“The Pudding was the missing piece of the puzzle. I always felt our values and culture were set out in a very rushed way. They were just aspects you needed to decide on quickly, but we wanted the process and the results to be more considered. Culture is what connects each facet of the enterprise. … Continued

The Client Chronicles: Barry Marron, Rennicks

“What really resonated with us is that The Pudding didn’t overlook the existing situation. It is very much an inside out approach.” – A conversation with Barry Marron, Managing Director, Rennicks. In this instalment of The Client Chronicles, we sat down with Barry Marron, Managing Director at Rennicks Group Ltd.  Rennicks Group was established in 1976 … Continued

The Client Chronicles: Paul O’Kelly, Mylyn

“If you are ready to step into the spaces you need to in order to get the results you want… I think absolutely yes – work with The Pudding. It is a learning experience that delivers exceptional, immediate and strategic outcomes.” – Paul O’Kelly, Founder of Mylyn & client of The Pudding.  Today we caught … Continued

The Client Chronicles: Gina Halpin, Youth Work Ireland

“The Pudding are just amazing – they got it straight away and they listened to us. Sometimes the act of listening may not be there but the constant communication enabled us to build our relationship with The Pudding and become more comfortable with each other, ensuring that the partnership was successful. We will definitely work … Continued

5 Ways Brand Can Bring Value to your Business

The business landscape of today is loaded with its own unique trends and traits. Businesses that choose to approach this new territory with an astute awareness of the ways brand can add value to businesses are set to soar and scale. Read on to find out how. As the world awakens from the past two … Continued

The Client Chronicles: Jack Byrne, ALTU Architects

“I have said it before and I will say it again: I would recommend working with The Pudding to anyone. The proof is in The Pudding – it’s in the brand. With ALTU, we got exactly what we wanted.” This week on The Client Chronicles, we caught up with Jack Byrne, Associate Director of ALTU … Continued

2022: The Future of Brand has Arrived

As we step into a new year, we step into a new business landscape; one that will be determined by the employee experience and wellbeing, brand transparency and accountability; one whereby the powershift in the workplace is palpable. It’s a new era; the future of brand has arrived.  2021 is a year that will go … Continued

The Client Chronicles: Mark Flood, Renatus

“The Pudding definitely takes the time to understand the business first, which isn’t always the way. Getting underneath the skin of the business and understanding its drivers gives The Pudding a chance to really nail the brief, and that’s what they do.” A conversation with Mark Flood, Director, Renatus Capital Partners. In this instalment of … Continued